The Death of ‘Functional’ Fitness
healthier, wiser Adam Fisher healthier, wiser Adam Fisher

The Death of ‘Functional’ Fitness

The trend of ‘functional’ fitness aims to train exercisers with movements that are supposedly more likely to carry over to practical everyday uses. However, in doing so, many ‘functional’ recommendations contradict long-standing, well-researched and evidence-based practices in fitness, to the detriment of their followers. Unfortunately, there is something that functional fitness is uniquely good at - gathering attention on social media via highly viral, unusual movements likely to attract attention because of their novelty.

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Great Expectations Part 2 - The Power of Belief, FMS, and the Fitness Industry
healthier, more productive, wiser, smarter Adam Fisher healthier, more productive, wiser, smarter Adam Fisher

Great Expectations Part 2 - The Power of Belief, FMS, and the Fitness Industry

In last week’s post, I covered the way that expectancy effects work, and how powerful they can be. Manipulating expectations can be a powerful way to impact the results of any intervention. In this post I analyze the ways in which these effects can impact our diet and exercise results, and why the fitness industry often intentionally manipulates these effects to its own benefit.

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